How Web Stories Rank on Google

Publish content in the Web Stories format to grab the opportunities to rank on Google's first page.

With Google, it's getting harder than ever to draw organic search traffic. Fortunately, AMP Web Stories can bring in an influx of it for free. Web Stories are Snapchat/Instagram like stories but the difference is that they are web pages and hence get indexed in search engines. They are powered by a technology called AMP that was created by Google. Google search results have started featuring Web Stories in various sections.

The 'Visual Stories' Section in Google

Web Stories now have a dedicated section in Google search results, making them a great SEO opportunity. On Google mobile search results you might have come across a new section called "Visual Stories" that looks like this:

Notice the "Visual Stories" section in the screenshots. The web pages listed in there are called Web Stories.


On a mobile device, search Google with any of below keywords and locate the "Visual Stories" carousel:

  • chicago
  • los angeles
  • san diego
  • singapore
  • canada
  • san francisco
  • america
  • nepal
  • united states
  • america
  • new york
  • usa
  • rome
  • italy
  • asia
  • mexico city
  • vancouver
  • things to do in nyc

Now isn’t that a proof that Web Stories actually work? So adopt this format right away, and grab the opportunity to rank in the 'Visual Stories' section in Google search.

Google Discover

Google Discover is part of Google app and used by more than 800 million people each month. Web Stories now show up in Google Discover in a Stories carousel or as a single card.

Google Images

Web Stories rank in an image card in Google Images.

Wish to Rank in There?

We can help you with the tools required to create such Visual Stories. Our Story Builder is a user-friendly and feature-rich tool that lets you create Stories in minutes.


If you wish to publish Web Stories on your website, we provide you with a hassle-free solution to Create Web Stories blog. Learn More:


Disclaimer : This page is not intended to promise rankings, as we are fully aware that Google rankings cannot be guaranteed. The search engine uses hundreds to quality metrics to determine the ranking of a page. Web Stories is a winning content format in terms of speed and user experience which are two important ranking parameters.

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